A transposed image of a digital marketer on the phone with a glass of champagne

digital marketing FOR LUXURY BRANDS THAT ACTUALLY EFF’N WORKS

SELL MORE

💎

FEEL EMPOWERED

🧡

SELL MORE 💎 FEEL EMPOWERED 🧡

CATCH OUR CLIENTS IN

A woman with long wavy hair smiling and making a thumbs-up gesture, with a black cat resting on her shoulder.

hi, we’re BitterRoot

We’re a data-driven digital marketing & strategy agency that helps minority / women-owned luxe brands and fine jewelry retailers make their digital mark.

We’re SO glad you’re here. 🌹

Black and white photo of a woman with long, wavy hair, with a tabby cat draped over her shoulders, looking to the side.

Women make up 68% of luxury e-commerce site visits. Yet, only 28% of women sit in luxury brand management positions…make it make sense.

The luxury industry is led by men but targeted at women. I founded BitterRoot in 2021 out of frustration after years of working with marketing agencies that prioritized their profits over authenticity—recycling generic, cookie-cutter strategies based on outdated, cliched ideas of who women should be rather than who they truly are.

Sound Familiar?

1.

You’re struggling to catch the eyes of consumers who see the value of your product as much as you.

2.

You’re Set on market leadership, but see agile competitors outpacing your current digital strategies.

3.

You’ve got all the pieces to your marketing puzzle, but can’t quite seem to get them to fit.

we can help

🍾

we can help 🍾

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branding

SEO & GEO

Thumbnail images of a presentation or report on branding, SEO, analytics, and audit discovery, featuring various slides with text, images, and graphics.

Comprehensive

audit discovery

Content Marketing & PR

omnichannel

strategy

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content management

Paid Search

& social

Marketing Consulting