BITTERROOT X CBGYou’re Filling Your Orders at CBG.
Do You Have a Plan to Clear the Shelves?
Stop hoping your new inventory sells itself. Claim your complimentary 45-Minute Growth Strategy Session and walk away with a roadmap to turn your CBG buys into cash flow. 12 Spots Remaining, act now before this offer is gone.
Cha-ching
clients featured in
and more!
“I’m so happy that I found BitterRoot.The blog posts have been consistently getting more traction, I’m getting higher quality traffic to my site and selling more jewelry!”
— Olivia Ewing - Owner, Olivia Ewing Jewelry
Our mission is simple
Develop kick-ass marketing strategies for kick-ass, fine jewelry brands that generate buzz, drive high-value traffic, and sell more product- all while giving back to the communities we live and work in. We’re BitterRoot and we want to be your marketing BFF.
Is This You?
01.
Building a visionary brand, but struggling to make its unique story resonate at true market scale?
02.
Set on market leadership, but see agile competitors outpacing your current digital strategies?
03.
On a Data-driven path to dominance, but find a gap between complex insights and decisive market-shaping action?
NO BS-GIMMICKS HERE
The "Post-Show" Hangover is Real.
You come to CBG to find the best products for your customers. The buying part is exciting. But the moment the inventory arrives at your door, the clock starts ticking.
Every day that product sits on the shelf, it ties up your capital, gathers dust, and shrinks your margins.
Most agencies try to sell you "branding." At BitterRoot Marketing, we focus on movement.
FOR CBG BUYERS ONLY
💎
FOR CBG BUYERS ONLY 💎
the growth strategy session?
We don’t pitch and we don’t spam. We offer data-driven, actionable insights, so you can hit the ground running.
What Happens in This 45-Minute Session?
comprehensive brand audit
We scrutinize your marketing, rivals, audience, and site to fuel your strategy—achieving breakthrough positioning.
Your personalized marketing archetype
We head to therapy. Identifying your brands personal combination of Jungian archetypes to unearth driving motivations of both your consumers and yourself.
a uniquely you brand voice & style sheet
We unearth your brand’s DNA and core message from deep research. Together, we forge your distinct voice, delivering a powerful playbook for consistent, captivating communication across all your channels.
five fully realized user personas
Maybe you already have an idea of what type of person is most likely to buy your jewelry. But have you ever questioned what media they consume? Or what jargon they’re most likely to respond to? We dig deep. Excavating your user personas to a T so you can know what makes them tick. And what makes them buy.
clear & effective marketing strategy
Fueled by insights and your unique brand voice, we architect winning DTC marketing roadmaps—charting clear objectives, potent content, high-impact channels, and smart initial tactics.
Prioritized & Strategic next steps
We forge your strategy into a prioritized action plan, pinpointing essential launch content—key web pages, B2B sales tools—to ignite your powerful new digital marketing strategy.
You ready? Text us ‘cbg’ to secure your complimentary 45-minute growth strategy session.
MEET MOLLY
I HELP FINE JEWELRY BRANDS ACHIEVE THEIR DREAMS IN 6 MONTHS
molly & taco
Hi, I’m Molly. I founded BitterRoot in 2021 to offer a better alternative to agencies that prioritize their bottom line over client results.
I know the jewelry industry is challenging; between competing with big-box retailers and navigating the constantly changing digital landscape, effective marketing often feels out of reach.
That’s where we come in. BitterRoot helps e-commerce and brick-and-mortar retailers unlock their growth potential. We specialize in bespoke marketing strategies that reach your key demographics—all while protecting the unique brand voice you’ve worked so hard to build.
Frequently Asked Questions
-
The cost of our services are highly dependent on the individual needs of the client. Currently our average client pays $1,500 a month for our services.
-
So, what do you get? A seriously stacked presentation deck – we're talking potentially 75+ slides brimming with hard-hitting data, eye-opening market trends, and razor-sharp brand style insights.
But wait, there's more (cue the infomercial voice, kinda). That deck isn't just a pretty face; it's your command center. It’s packed with links to even deeper-dive docs – think full-on competitor dossiers, super-detailed audience profiles (your future biggest fans), and all the nitty-gritty from our tech audit. Basically, you get the killer overview and all the granular gold if you wanna geek out on the specifics. It’s your complete strategic arsenal, ready to go.
-
You bet! Our sweet spot is definitely the luxury scene – think dazzling fine jewelry, engagement rings that make people swoon, wholesale diamonds, and generally high-end brands. That said, our curiosity has taken us on some wild rides: we’ve tackled everything from Big Law to old-school Direct Mail, VoIP systems to those awesome floating wooden shelves. So yeah, we’ve seen a few things!
These days, we’re a bit more selective about the sandboxes we jump into. Not because we’re trying to be divas, but because we're flat-out obsessed with delivering killer marketing results for our clients. If we get the gut feeling that your specific niche isn't one where we can unleash our absolute A-game and truly knock it out of the park for you, we'll be straight up. We’d rather point you to someone who lives and breathes your world than just be 'meh' for you. It’s all about making a massive impact, not just filling a slot.
-
Unfortunately, not this time! However, you can always send us a text to set up a time to digitally meet.
YOU’VE GOT QUESTIONS, WE’VE GOT ANSWERS
it’s time to discover the difference that good marketing can make
Achieve Your Dreams